Bath Towel - Ivory
Bath Towel - Ivory
Bath Towel - Ivory

Bath Towel - Ivory

Special Offer: Regular price₹1,670.00
Tax included.

  • Delivery in 2-3 Days
  • Worldwide shipping
No Volatile, Organic Compounds
100% Plant Based
Luxurious & Comfortable
Temperature Regulating
Orthopedic & Firm
No Heat Or Sweat

There's various types of bath towels. How to choose bath towels that last?

Here's how:


The finest material for towels is Organic Cotton simply because it has all that you look for in a towel. Amouve's extra-long staple organic cotton comes directly from farms. It is then woven into sumptuously soft bath linen that is absorbent, anti-pill, multi-purpose and can be used for a long time to come.   


The ultimate luxury bath towel online is second to the skin. Amouve's luxury bath towels are thicker and dense and are highly absorbent. Woven with a proprietary low-twist yarn, Amouve's bath towels are way more absorbent than Egyptian cotton towels or even turkish towels. 

The extra-long 100% organic cotton used in these towels make them resistant to pilling and remind one of a true spa experience at home. 


Ever noticed the difference between towels bought in store and the same towels after a few washes? 

Truth is most manufacturers coat towels with a fabric softening finish which gives extra-softness to the towel but wears off in two washes. 

Amouve's 100% organic cotton bath towels only use the goodness of soft cotton without any harmful additives, dyes or pesticides, making them super-soft, wash after wash. 

Durability and GSM
Single-ply towels like those of Amouve are stronger than multi-ply. Organic Cotton towels are the most absorbent and durable too.

Conventional cotton bath towels tend to pill after several usages and turn thin. Organic cotton bath towels on the other hand with a high gsm count (gms per square meter indicates the density of the towel),tend to absorb water well and are anti-pill, feel like a plush warm wrap and last through time.


  • Bath Towel Size: 30" x 58"
  • 700 GSM
  • 100% GOTS-certified organic and Fair Trade cotton bath towels with eco-friendly, non-toxic dyes
  • Super-high absorbency and durability
  • Extremely soft, second to the skin
  • Proprietary weave
  • Multipurpose: Can be used as adult towels, spa towels, gym towels or travel towels

Wash Care:

Tumble-dry low. Do not bleach. Wash separately. 

Baby bath towels are available on request.

Products will be shipped within 48-72 working hours of placing the order.

325 days

of drinking water saved

121 sq ft

of land farmed without pesticides

926 farmers

kept out of debt

262.3 days

of drinking water saved

20.8 km

of driving emissions avoided

  • Unwavering Quality

    100% organic cotton woven sustainably and ethically with utmost attention to detail.

  • Luxury feel

    Spa-at-home with the feel of a plush 5 star hotel

  • Superior Softness

    Made from super-soft extra-long staple fibres that fluff up with a proprietary tumbling process.

  • Chemical-Free

    Completely free from pesticides, toxic bleaches, formaldehyde and any health-debilitating, irritating chemicals.

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Ask a Question
  • How to choose bath towels that last?

    Focus on the following aspects:

    1. Material: Choose natural fabrics so your towel is breathable.

    2. GSM of towel: What is GSM in towels? Like you have thread count for bed sheets, you have GSM (Grams Per Square Inch) for towels. 
    A high gsm is one crucuial factor in determining to buy bath towel online. Amouve's bath towels are all 700 gsm.

    3. Absorbency: Go for highly absorbent towels, so they can quickly take in the water oafter a bath. 

    4. Ply and yarn: Opt for single-ply or at best two-ply yarns for towels. ANything more would lead to lower absorbency and pilling. Also low-twist yarn towels will lead to a high pile and increased fluffiness. 

    5. Softness: Increased softness is a definite take-away. Always opt for unbleached, azo-free dye towels for consistent softness, with each wash. 

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