{"product_id":"organic-cotton-bath-towel-navy","title":"Organic Cotton Bath Towel - Navy","description":"\u003ch2 data-section-id=\"1ufz9ja\" data-start=\"434\" data-end=\"486\" class=\"PDq2pG_selectionAnchorContainer\"\u003eA Luxury Bath Towel Designed for Everyday Comfort\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"488\" data-end=\"567\"\u003eA bath towel should feel as good on the hundredth wash as it does on the first.\u003c\/p\u003e\n\u003cp data-start=\"569\" data-end=\"884\"\u003eThe Amouve Navy Bath Towel is crafted from 100% GOTS-certified organic cotton and woven into a plush 700 GSM terry weave using extra-long staple cotton fibres. The result is a towel that feels exceptionally soft, absorbs moisture efficiently and is designed to become even more comfortable with regular use.\u003c\/p\u003e\n\u003cp data-start=\"886\" data-end=\"1063\"\u003eWhether you're refreshing your bathroom, creating a spa-inspired home or searching for a thoughtful gift, our Navy Bath Towel combines timeless design with everyday performance.\u003c\/p\u003e\n\u003cp data-start=\"1065\" data-end=\"1256\"\u003eProducts from the Amouve bath collection are also supplied to hospitality partners, including \u003cstrong data-start=\"1159\" data-end=\"1173\"\u003eTaj Hotels\u003c\/strong\u003e, where softness, durability and absorbency are expected to withstand everyday use.\u003c\/p\u003e\n\u003chr data-start=\"1258\" data-end=\"1261\"\u003e\n\u003ch2 data-section-id=\"1ykf3bd\" data-start=\"1263\" data-end=\"1283\"\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cp data-start=\"1285\" data-end=\"1420\"\u003e✓ \u003cstrong data-start=\"1287\" data-end=\"1325\"\u003e100% GOTS-Certified Organic Cotton\u003c\/strong\u003e\u003cbr data-start=\"1325\" data-end=\"1328\"\u003eMade using organically grown cotton certified to the Global Organic Textile Standard (GOTS).\u003c\/p\u003e\n\u003cp data-start=\"1422\" data-end=\"1535\"\u003e✓ \u003cstrong data-start=\"1424\" data-end=\"1448\"\u003ePlush 700 GSM Weight\u003c\/strong\u003e\u003cbr data-start=\"1448\" data-end=\"1451\"\u003eDense enough to deliver a luxurious feel while remaining practical for everyday use.\u003c\/p\u003e\n\u003cp data-start=\"1537\" data-end=\"1662\"\u003e✓ \u003cstrong data-start=\"1539\" data-end=\"1567\"\u003eExtra-Long Staple Cotton\u003c\/strong\u003e\u003cbr data-start=\"1567\" data-end=\"1570\"\u003eLonger fibres create smoother, stronger yarns that naturally feel softer and resist pilling.\u003c\/p\u003e\n\u003cp data-start=\"1664\" data-end=\"1785\"\u003e✓ \u003cstrong data-start=\"1666\" data-end=\"1690\"\u003eExcellent Absorbency\u003c\/strong\u003e\u003cbr data-start=\"1690\" data-end=\"1693\"\u003eThe dense terry weave quickly absorbs moisture while remaining comfortable against the skin.\u003c\/p\u003e\n\u003cp data-start=\"1787\" data-end=\"1896\"\u003e✓ \u003cstrong data-start=\"1789\" data-end=\"1807\"\u003eNaturally Soft\u003c\/strong\u003e\u003cbr data-start=\"1807\" data-end=\"1810\"\u003eSoftness comes from the quality of the cotton rather than temporary chemical finishes.\u003c\/p\u003e\n\u003cp data-start=\"1898\" data-end=\"2027\"\u003e✓ \u003cstrong data-start=\"1900\" data-end=\"1921\"\u003eColour That Lasts\u003c\/strong\u003e\u003cbr data-start=\"1921\" data-end=\"1924\"\u003eDyed using eco-friendly colourfast dyes to help maintain the rich navy colour through repeated washing.\u003c\/p\u003e\n\u003cp data-start=\"2029\" data-end=\"2132\"\u003e✓ \u003cstrong data-start=\"2031\" data-end=\"2053\"\u003eMade for Daily Use\u003c\/strong\u003e\u003cbr data-start=\"2053\" data-end=\"2056\"\u003eDesigned for homes, guest bathrooms, boutique hospitality and luxury living.\u003c\/p\u003e\n\u003chr data-start=\"2134\" data-end=\"2137\"\u003e\n\u003ch2 data-section-id=\"nh62sj\" data-start=\"2139\" data-end=\"2163\"\u003eProduct Specifications\u003c\/h2\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003ctable data-start=\"2165\" data-end=\"2521\" class=\"w-fit min-w-(--thread-content-width)\"\u003e\n\u003cthead data-start=\"2165\" data-end=\"2186\"\u003e\n\u003ctr data-start=\"2165\" data-end=\"2186\"\u003e\n\u003cth data-start=\"2165\" data-end=\"2175\" data-col-size=\"sm\" class=\"last:pe-10\"\u003eFeature\u003c\/th\u003e\n\u003cth data-start=\"2175\" data-end=\"2186\" data-col-size=\"md\" class=\"last:pe-10\"\u003eDetails\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody data-start=\"2209\" data-end=\"2521\"\u003e\n\u003ctr data-start=\"2209\" data-end=\"2258\"\u003e\n\u003ctd data-start=\"2209\" data-end=\"2220\" data-col-size=\"sm\"\u003eMaterial\u003c\/td\u003e\n\u003ctd data-start=\"2220\" data-end=\"2258\" data-col-size=\"md\"\u003e100% GOTS-certified organic cotton\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2259\" data-end=\"2297\"\u003e\n\u003ctd data-start=\"2259\" data-end=\"2274\" data-col-size=\"sm\"\u003eConstruction\u003c\/td\u003e\n\u003ctd data-start=\"2274\" data-end=\"2297\" data-col-size=\"md\"\u003ePremium terry weave\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2298\" data-end=\"2335\"\u003e\n\u003ctd data-start=\"2298\" data-end=\"2307\" data-col-size=\"sm\"\u003eCotton\u003c\/td\u003e\n\u003ctd data-start=\"2307\" data-end=\"2335\" data-col-size=\"md\"\u003eExtra-long staple fibres\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2336\" data-end=\"2356\"\u003e\n\u003ctd data-start=\"2336\" data-end=\"2345\" data-col-size=\"sm\"\u003eWeight\u003c\/td\u003e\n\u003ctd data-start=\"2345\" data-end=\"2356\" data-col-size=\"md\"\u003e700 GSM\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2357\" data-end=\"2382\"\u003e\n\u003ctd data-start=\"2357\" data-end=\"2364\" data-col-size=\"sm\"\u003eSize\u003c\/td\u003e\n\u003ctd data-start=\"2364\" data-end=\"2382\" data-col-size=\"md\"\u003e30 × 58 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2383\" data-end=\"2400\"\u003e\n\u003ctd data-start=\"2383\" data-end=\"2392\" data-col-size=\"sm\"\u003eColour\u003c\/td\u003e\n\u003ctd data-start=\"2392\" data-end=\"2400\" data-col-size=\"md\"\u003eNavy\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2401\" data-end=\"2426\"\u003e\n\u003ctd data-start=\"2401\" data-end=\"2408\" data-col-size=\"sm\"\u003eFeel\u003c\/td\u003e\n\u003ctd data-col-size=\"md\" data-start=\"2408\" data-end=\"2426\"\u003ePlush and soft\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2427\" data-end=\"2448\"\u003e\n\u003ctd data-start=\"2427\" data-end=\"2440\" data-col-size=\"sm\"\u003eAbsorbency\u003c\/td\u003e\n\u003ctd data-start=\"2440\" data-end=\"2448\" data-col-size=\"md\"\u003eHigh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr data-start=\"2449\" data-end=\"2521\"\u003e\n\u003ctd data-start=\"2449\" data-end=\"2461\" data-col-size=\"sm\"\u003eIdeal For\u003c\/td\u003e\n\u003ctd data-col-size=\"md\" data-start=\"2461\" data-end=\"2521\"\u003eEveryday bathrooms, guest rooms, gifting and hospitality\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr data-start=\"2523\" data-end=\"2526\"\u003e\n\u003ch2 data-section-id=\"vwo28e\" data-start=\"2528\" data-end=\"2550\"\u003eWhy We Chose 700 GSM\u003c\/h2\u003e\n\u003cp data-start=\"2552\" data-end=\"2606\"\u003eNot every luxury towel needs to be the heaviest towel.\u003c\/p\u003e\n\u003cp data-start=\"2608\" data-end=\"2956\"\u003eAfter exploring different towel constructions, we chose 700 GSM because it offers the balance we were looking for: thick enough to feel luxurious after every bath or shower, yet practical enough for everyday use. Combined with premium organic cotton and a dense terry weave, it delivers exceptional softness without feeling unnecessarily bulky.\u003c\/p\u003e\n\u003chr data-start=\"2958\" data-end=\"2961\"\u003e\n\u003ch2 data-section-id=\"hkd5a4\" data-start=\"2963\" data-end=\"2991\"\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003ch3 data-section-id=\"1yd6uqx\" data-start=\"2993\" data-end=\"3035\"\u003eWhat is the best GSM for a bath towel?\u003c\/h3\u003e\n\u003cp data-start=\"3037\" data-end=\"3316\"\u003eGSM measures the density of a towel. Towels between 600 and 700 GSM are widely regarded as the ideal choice for those looking for a plush, hotel-style towel that combines softness with excellent absorbency. Our Navy Bath Towel is woven at 700 GSM for exactly that reason.\u003c\/p\u003e\n\u003chr data-start=\"3318\" data-end=\"3321\"\u003e\n\u003ch3 data-section-id=\"1ypsk0c\" data-start=\"3323\" data-end=\"3371\"\u003eAre organic cotton bath towels worth buying?\u003c\/h3\u003e\n\u003cp data-start=\"3373\" data-end=\"3597\"\u003eIf you value comfort, durability and natural fibres, organic cotton towels are an excellent investment. Premium organic cotton produces smoother yarns, remains breathable and becomes softer over time when cared for properly.\u003c\/p\u003e\n\u003chr data-start=\"3599\" data-end=\"3602\"\u003e\n\u003ch3 data-section-id=\"8qr644\" data-start=\"3604\" data-end=\"3667\"\u003eWhich bath towels are more absorbent: cotton or microfiber?\u003c\/h3\u003e\n\u003cp data-start=\"3669\" data-end=\"3971\"\u003eMicrofiber towels are lightweight and quick drying, making them suitable for travel and sport. Organic cotton towels offer a softer feel against the skin and provide the plush absorbency most people expect from a premium bath towel. That's why luxury hotels typically favour high-quality cotton towels.\u003c\/p\u003e\n\u003chr data-start=\"3973\" data-end=\"3976\"\u003e\n\u003ch3 data-section-id=\"152t3lf\" data-start=\"3978\" data-end=\"4028\"\u003eWhich bath towels are best for sensitive skin?\u003c\/h3\u003e\n\u003cp data-start=\"4030\" data-end=\"4258\"\u003eMany people prefer towels made from natural fibres for everyday use. Our towels are crafted from 100% GOTS-certified organic cotton and coloured using eco-friendly dyes, making them a comfortable choice for the whole family.\u003c\/p\u003e\n\u003chr data-start=\"4260\" data-end=\"4263\"\u003e\n\u003ch3 data-section-id=\"3haip6\" data-start=\"4265\" data-end=\"4318\"\u003eWill this towel stay soft after repeated washing?\u003c\/h3\u003e\n\u003cp data-start=\"4320\" data-end=\"4558\"\u003eYes. Because the towel is woven from extra-long staple organic cotton rather than relying on heavy fabric softeners, the fibres naturally relax with use. Following the recommended wash care will help maintain both softness and absorbency.\u003c\/p\u003e\n\u003chr data-start=\"4790\" data-end=\"4793\"\u003e\n\u003ch2 data-section-id=\"ysyoda\" data-start=\"4795\" data-end=\"4806\"\u003eWash Care\u003c\/h2\u003e\n\u003cp data-start=\"4808\" data-end=\"4864\"\u003eTo help your towel maintain its softness and absorbency:\u003c\/p\u003e\n\u003cul data-start=\"4866\" data-end=\"5282\"\u003e\n\u003cli data-section-id=\"kes0wr\" data-start=\"4866\" data-end=\"4901\"\u003eWash separately before first use.\u003c\/li\u003e\n\u003cli data-section-id=\"1jj1xd9\" data-start=\"4902\" data-end=\"4955\"\u003eMachine wash at 20–25°C using a mild detergent.\u003c\/li\u003e\n\u003cli data-section-id=\"1k2wn0n\" data-start=\"4956\" data-end=\"4996\"\u003eWash dark colours with similar shades.\u003c\/li\u003e\n\u003cli data-section-id=\"1nqfv9u\" data-start=\"4997\" data-end=\"5074\"\u003eAvoid bleach and fabric softeners, as they can reduce absorbency over time.\u003c\/li\u003e\n\u003cli data-section-id=\"10ipcov\" data-start=\"5075\" data-end=\"5112\"\u003eTumble dry on low heat or line dry.\u003c\/li\u003e\n\u003cli data-section-id=\"19jozhx\" data-start=\"5113\" data-end=\"5178\"\u003eShake the towel before drying to help maintain the terry loops.\u003c\/li\u003e\n\u003cli data-section-id=\"1atqp0n\" data-start=\"5179\" data-end=\"5282\"\u003eSome lint during the first few washes is normal with premium cotton towels and will reduce over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"5284\" data-end=\"5287\"\u003e\n\u003ch1 data-section-id=\"12m1jmo\" data-start=\"5289\" data-end=\"5314\"\u003eComplete the Collection\u003c\/h1\u003e\n\u003cp data-start=\"5316\" data-end=\"5356\"\u003ePair your Navy Bath Towel with matching:\u003c\/p\u003e\n\u003cul data-start=\"5358\" data-end=\"5425\"\u003e\n\u003cli data-section-id=\"qvobse\" data-start=\"5358\" data-end=\"5375\"\u003eNavy Hand Towel\u003c\/li\u003e\n\u003cli data-section-id=\"1mq7ydo\" data-start=\"5376\" data-end=\"5393\"\u003eNavy Face Towel\u003c\/li\u003e\n\u003cli data-section-id=\"f9lcwy\" data-start=\"5394\" data-end=\"5425\"\u003eOrganic Cotton Bath Towel Set\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"5427\" data-end=\"5532\"\u003eAvailable in White, Stone Grey, Burgundy, Ivory and Navy to create a coordinated bathroom collection.\u003c\/p\u003e\n\u003chr data-start=\"5534\" data-end=\"5537\"\u003e\n\u003cblockquote data-start=\"5697\" data-end=\"6144\"\u003e\n\u003cp data-start=\"5699\" data-end=\"6144\"\u003e\u003cstrong data-start=\"5699\" data-end=\"5726\"\u003eFrom the Textile Studio\u003c\/strong\u003e\u003cbr data-start=\"5726\" data-end=\"5729\"\u003eWe spent years working with organic cotton textiles before launching Amouve. When developing our towel collection, we focused on one simple question: \u003cem data-start=\"5873\" data-end=\"5973\"\u003ewhat makes a towel feel genuinely luxurious after months of use, not just on the day it's arrives?\u003c\/em\u003e That led us to choose extra-long staple organic cotton, a 700 GSM terry weave and a construction that prioritises lasting softness over temporary finishes.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Amouve","offers":[{"title":"Navy","offer_id":31351427399753,"sku":"BT-NAVY","price":1750.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1657\/3129\/products\/navy.jpg?v=1647173630","url":"https:\/\/www.amouve.com\/products\/organic-cotton-bath-towel-navy","provider":"Amouve","version":"1.0","type":"link"}